Tuesday, April 21, 2009

Websites That Get Clients - the basics

The basics of what it takes to create a website that gets clients instead of one that looks good but doesn't do the business.

Despite what many website designers would have us believe, the websites that actually get clients aren't necessarily the ones that look like glossy brochures. Sure, it's important to have a good-looking website to engage the initial interest of your visitors. But ultimately, they're not going to roll over, panting at the gorgeousness of your website imagery, and gasp 'Coach me, coach me!' are they? Let'
face it.

It is, in fact, incredibly rare for website visitors to convert into coaching clients right there on the virtual spot. Actually... what potential new clients who visit your website want is to get a feel for whether you and your services are a fit with what they're looking for. If they're interested enough, the next thing they want to do is to enter into a relatively anonymous relationship with you. They want to find out more without having to pick up the phone and talk.

* It's all about information capture

This is why you MUST ask visitors to your website for their name and email contact details. Because once you start to collect contact details, you have a chance to be in touch with your potential new clients - people who have expressed an interest in what you have to offer - and you can start building that relationship with them.

If you don't offer them a way to be in contact with you without having to sign up for coaching with you there and then, they will most probably surf on by and you'll never even know they were there, let alone that they were interested. Now that's the kind of opportunity it would be foolish to pass up on, don't you think?

* The value of a mailing list

By collecting contact details, you're in the process of building your mailing list. And a mailing list is the best way to cultivate new clients online. Of course, you do have to mail out to your mailing list to build and maintain that relationship with them. And some will take longer to convert into clients than others. Some never will. But it's easily the most effective way to get clients from your website.

As your mailing list grows, so does its worth. I've heard various estimates put on the value of each email address on your list, but the most frequently quoted is ฃ1 per contact. Not that I'd advise you ever to put your mailing list up for sale... if you don't have a decent privacy statement next to the sign-up box on your website (a 'we will never pass your details to third parties' message), your sign-up numbers will drop anyway.

The true financial value of your list, though, is in potential it contains to convert interested enquirers into real-life, fee-paying clients. As your list grows, so does the number of future new clients it holds. It's a numbers game. The more names you have on your list, the more clients they will convert into. Although don't forget that to be valuable your list must contain the contact details of genuinely interested parties.

* No more hit and miss

What makes a website effective (or not) can so often seem a mystery. Use your website to capture visitor information and build a mailing list, though , and you have something considerably less mysterious on your hands. In fact you have a financially valuable asset that will carry your business success into the future.

About the author

"How to Set Up Your Coaching Website AND Get Clients From It" is a FREE 20-page bulletin by Mary McNeil. Click here to grab your copy now!

HMA Honors Vice President, Michele Linaweaver with the Agency’s “Employee of the Year” Award

with the firm's annual "Employee of the Year" award. Serving the agency as Vice President, Michele earned the recognition by her exemplary attitude, superior performance and efficient job practices.

"We have an amazing team here at Hayes Martin Associates. They are committed to servicing our clients and providing them the highest quality strategic marketing across a range of mediums. We chose years ago to highlight one employee annually with an "Employee of the Year" award as a special acknowledgement of their exceptional con
ributions to the agency and to our clients," stated President and Creative Director, Sandra Keedy."Michele is an integral part of our team and oversees various departments with exactitude and focused dedication that continually exceeds our expectations, while going above and beyond in performing her role," continued Keedy. "From day one, Michele has demonstrated outstanding leadership abilities. She has been willing to step in and embrace a wide variety of duties, training and responsibilities. She excels at employee and client relations and has a knack for bringing out the best in her colleagues. Michele's worth to Hayes Martin is immeasurable and this acknowledgement is very well deserved."

Entering her ninth year at Hayes Martin, , which pays tribute to all facets of new home marketing and merchandising.

About the author

Hayes Martin Associates, Inc. offices are located at 1300 Dove Street, Suite 205, Newport Beach, CA 92660. Please contact by email at sandyk[at]hayesmartin[dot]com or phone at 949-417-1799.

Retail Gift Card Association aims at Bad Gift Card Publicity

The newly formed Retail Gift Card Association should address the issue of retailer bankruptcy and what happens to outstanding gift cards. 

Following the generally bad press that gift cards received during the holiday season of 2008, a number of retailers have come together to form the Retail Gift Card Association (RGCA), with the aim of building a positive image of closed-loop gift cards. Members of the Association include Best Buy, Subway, Wal-Mart Stores, Home Depot, Kohl's, Limit
d Brands, Nike, Applebee's and Marriott International. This is a good development and consumers will be the ultimate beneficiaries. 
However, for this to work, the association must address the reasons underlying the bad publicity they got from the media, legislators and consumer groups. One of the main issues has to do with bankruptcy. As the economy gets worse, more retailers are going bankrupt and there is no uniform standard regarding what happens to outstanding gift cards when a retailer goes bankrupt (whether it is Chapter 7 or 11 bankruptcy).
For example, when the Sharper image went bankrupt in 2008, they initially refused to honor gift cards. After pressure from consumer groups and some state Attorney Generals, the company relented, but only allowed customers to redeem part of their gift cards. Similarly, when the Bombay Company went bankrupt in late 2007, they refused to honor gift cards. Gift card holders had to file a claim with the bankruptcy court and were only able to get 25 cents on the dollar. 
Furthermore, when electronics retailer Tweeter went bankrupt in late 2008, the company announced they were only going to redeem outstanding gift cards for only 5 days. It was only after Attorney Generals from a few states, including Maryland and Connecticut stepped in did the company extend the gift card redemption period to run until their liquidation sale was complete. 
It is true that many of the major retailers that have gone bankrupt recently have redeemed gift cards, like Circuit City, Linens 'N Things and Mervyn's. But without uniform guidelines or standards, examples like the Sharper Image and Tweeter will continue to reflect badly on gift cards in general, thereby hurting all retailers. While consumers have the option of filing a claim with the bankruptcy court should a bankrupt retailer refuse to honor gift cards, that option is not viable since gift card holders are unsecured creditors and would therefore be at the bottom of the pecking order. 
Therefore the best thing the association can do is to encourage their members to offer some kind of bankruptcy guarantee where consumers will be assured that they will be able to redeem their gift cards should the card issuer go bankrupt. That will not only generate good publicity but will also boast gift card sales , thereby benefiting the retail industry as a whole. 

About the author

Kwame Kuadey is a gift card expert and runs a popular gift card blog at http://blog.giftcardrescue.com. He has written many articles on topics like Gift Card Ideas, Bankruptcy and Gift Cards, and Gift Card Exchange. Kwame is CEO & Founder of http://www.GiftCardRescue.com, an online marketplace where visitors can buy and sell unused gift cards. You can reach Kwame at http://www.kwamekuadey.com.

How To Track Employee Productivity

Employee attendance is extremely important to any business.

Employees punctuality when turning up for work is critical for any business. When certain people take lots of time off or do not show up altogether, it hurts the business.   Because the Employee continuously turns up for work late the productiveness goes down as well as the profits of the business. There are methods to check every worker is showing up to their place of work everyday.

There is a section which controls the employees attendance and this is cal
ed the human resources department. software program can be obtained that simplify the technique that is used to manage employees attendance records. When Workers attendance is down and these people are plainly not showing up for their jobs, it is time to step up and protect the company and the assets.

These simple tools can be used by the personal section to watch individuals who are constantly taking time off or turning up for work late. There is computer programming computer software that can make this task more efficient for the business as well as the human resource section.

Any person in the human resources section should be able to use this software without too much trouble. It can intercommunicate to different sections of the company to find out if every employee is present. One of the other uses of the package is to print out attendance sheets for employees. The resources department can do a simple search to check the attendance history of the Employee using this tool. It will be a easy task for any manager or supervisor to see if the Employee has turned up for work or not, they can then make a decision on whether to fire the Employee because of their bad attendance record.

Every company and business needs their workers to be prompt and on time for their daily jobs. If an Employee does not turn up for work the company may have to use an agency to provide them with a worker for that day, this is a very pricy, and the profitability of the company will suffer. Of course there are times when people are ill or have other reasons why they cannot make it in that day. Nevertheless, if an Employee is taking too much time off for one reason or another, the business should take some form of action to protect itself. With computer software designed to watch their workers and make notes when they have missed work for long periods of time , it is critical to nip the problem in the bud. Making It at work and arriving on time is compulsory. Do not continue to miss individuals when they are taking lots of time off of work.

About the author

P Abbey owns and operates http://www.employeeattendanceinfo.com attendance record

8 Steps of An Effective Internet MLM Marketing Systems

Most Internet marketers can use a little help when it comes to organizing the sales process for their business. Here is an eight step sales funnel system that is guaranteed to work if you follow it.

Most new internet marketers can use some help when it comes to organizing the sales process for their MLM or direct sales business. Here is an eight step sales system that is guaranteed to work if you follow it.

1. Find a niche to start your business in. The most important part of this is to target a market where people are
currently spending money. Even better for you is if you can find a market where money is being spent and it is something you have an interest in.

2. Join an autoresponder and program it with messages designed to build relationships with your subscribers before you send them back to your blog or website. This is where you will build your list that and is an important part of an effective Internet sales funnel.

3. Create a landing page where you capture leads with an opt in sign-up form. The focus of a landing page is designed to remind people they have a problem and you have a solution for them.

4. Promote your lead capture page with paid and free advertising methods. The more back links you have leading back to your lead capture page the more potential prospects you can get from it. This will be the most important step for you to spend the majority of your time on.

5. Create a thank you page for your visitors after they fill out tge opt in form. The thank you page is also designed to create a one time offer where you can sell products before you begin following up by autoresponder.

6. Offer training and support beyond your normal auto responder e-mail messages. This serves as a sorting process where people can identify themselves as someone who is more interested than the average subscriber.

7. Concentrate on building relationships anyway you can. You will find that the people who buy products from you and join your business opportunity are the ones who send e-mails to you. Always reply to those.

8. Take the extra step of following up by phone whenever possible. Skype is a free worldwide phone service that you can join and talk to anyone regardless of where they live. This added touch that you are providing is something 99% of Internet marketers will not do.

In summary this is 8 steps to creating an effective Internet marketing sales system. It is important that you do not leave any of the steps out. You will find that once you automate this process you can spend the majority of your time promoting your landing page and following up.

About the author

Aldo Gonzalez has been involved in direct sales since 2002. Mainly focusing in List Building & Attraction Marketing training. Now he teaches and mentors people how to make money using the power of the internet. Grab his FREE Attraction Marketing Newsletter here: http://www.DynamicCashflowSystems.com and learn his guarded secrets.

Thursday, April 16, 2009

Electronic Distance Measurer

With technological advancements many kinds of modern surveying equipments are in demand.

Now electronic surveying equipment have turned into an major device throughout the construction industry. It is with the utilization of the accessories with which a topographer can much more easily determining specific dimensions in order to ascertain that the building work being done on site is finished properly. Although surveying has been in existence for a few centuries now (both the Egyptians and Romans previously using it to build
their streets and their buildings (pyramids included) it is in fact very tough to figure out just definitely when it was originally started.

All the machinery which is now used now will be composed of three different parts of which are adequate to measuring distance, angles in addition to the raising of an item. But the great thing regarding all surveying equipment even electronic variants is that they're able of measuring one or more of the components we had talked about above.

However because there are lots of different pieces of equipment to choose from it might become a little overwhelming when a person must come to a a conclusion regarding the ones they should get, definitely if an individual has little oractually no experience in surveying. Next we however share specification on a couple of the types of surveying gadgets which are currently in used today.

1. Electronic Levels

These transmit a line of infrared light which is not visible with the naked eye and helps to building a a notch or known reference elevation and is utilized in order to get measurements during construction works. The're two separate variations of electronic level which many surveyors are now using either a single beam or a rotating beam.

A solitary beam emits a light capable can either be shone on another spot either vertically , horizontally or at an slope. While the rotating beam provides the surveyor with a level of reference covering a specific open area. All these variants of levels are self leveling and won't initiate working until the device has leveled itself properly. Plus if at at some point time in the event the level having moved or knocked the LED is instantly disabled and will will only re-light when thetool straightens itself out.

2. Electronic Distance Measurer's

Usually more commonly called to as EDMa and are put into use to specifically check the distance between one place and another. This precise part of electronic surveying equipment functions by determining how sort of time it takes the laser to move from the EDM to a prism placed at a second location and then sent back to the EDM for another ride. However before the creation of this specific piece of electronic equipment tapes or chains were added in order to provide methodical measurements of the gap amidst 2 areas.

As with all updated electronic surveying equipment they will use a computerized system that is able of getting and recording all the data taken out the area before to can be moved over to a computer and then the information printed out. This therefore makes the assignment of the worker much more efficient to execute and will equip them with accurate readings and measurements continuously.

About the author

P Abbey owns and operates http://www.surveyingequipmentguide.com/antiquesurveyingequipment.html Antique Surveying Equipment

A Corporate Website is not a Business Card

Part of the problem is a lack of understanding when it comes to considering the benefits that a business website can offer. For example, having an online presence allows you to engage with a whole new audience.

Let's get one thing straight: a corporate website is not a substitute for a business card or a delivery van! Does this seem a little obvious to you? You'd perhaps be surprised to know just how many businesses, and not just the smaller ones, tend towards giving out an expensive business
card rather than using their online presence effectively.

Part of the problem is a lack of understanding when it comes to considering the benefits that a business website can offer. For example, having an online presence allows you to engage with a whole new audience. If your marketing strategies are aimed mostly at the real world, then you could well be missing out on many, many potential customers.

Today most of us expect a business or company to have a website. It's one of the quickest and easiest ways that we can find out more about a company. Generally, people remember website addresses more easily than telephone numbers.

In the past, giving out your telephone number, or displaying it prominently on vans, cars, promotional literature, letters and so forth was not only the standard way of creating a link with potential customers, but it was also the easiest way for customers to know how to contact you.  The problem is that many businesses view a corporate website as being a modern substitute for the telephone number. They view it as a means by which customers can actively engage with the business and enter into a dialog. Too many businesses think this, and they are wrong.

Customers do not view a website address as a replacement for the phone number. Instead, it provides an extra dimension, an alternative way to approach the whole process of engaging with the company. Given a phone number, a customer had to actively call you, enter into a dialog, often with pre-prepared questions, and was then usually subjected to sales patter.

This generally worked in the favour of the business, because with professional sales people able to navigate questions, waylay fears and concerns, and generally adapt the conversation to suit the customer's individual needs, the business was able to present a dynamic, tailor-made solution to the customer's needs.

A website is often unable to achieve this. With a fairly static page, there is no room for dialog. Don't imagine that including an email address on your business website will entice customers to enter into a meaningful dialog. Email is not as successful a medium for sales as the telephone, no matter how good you are.

When customers visit a website it will usually be premeditated, and planned. They will have questions, concerns and your website will need to respond in a way which is relevant and quick.

Remember, whilst a customer is on the telephone they are yours; fail to impress them or engage with them quickly through your website, and your rival's site is merely a click away, and you'll never even have known about it.

There is a fine line between a static, dull and uninviting corporate website, and a jazzed up, dynamic, flashy animated display of technological wizardry that makes the customer feel as though they've been transported to some casino that's having a party night.

As you consider the design and presentation of your business's website, you will need to bear in mind the whole range of ways in which you attempt to engage actively with customers, including the specific branding methods used, the way in which your presentation design is assembled, and the media image you use.

Clearly, a website for your business will need to complement the general style of presentation and known brand image so that customers feel that they have reached the right site. A serious financial institute that presents a zippy cartoon-like website is unlikely to inspire, whereas a children's party business that has a static one-page website with a small picture and an email address is likely to encourage visitors to choose someone who knows what fun is supposed to be like. Your website speaks volumes, good or bad.

You should consider how you will engage with customers in a meaningful and dynamic way. Think about how you can identify their needs quickly and effectively, tailoring your website quickly to suit their particular purpose. Don't bombard the customers with questionnaires, but as effectively as possible, try to engage with them in a meaningful way.

The key phrases to consider when it comes to planning a corporate website are 'immediate relevancy' and 'dynamic delivery'. By making sure your website presents itself in a way which complements the known business brand image, ensuring that products and services are presented in a way which is likely to appeal immediately to the target audience, and including ways in which the content of your website can be adapted to suit the specific purpose of the individual visitors , you stand much more of a chance of your website bringing in those sales.

About the author

Surge Design is based in Atlanta Georgia.  Contact Surge Design today to talk about corporate website development atlanta georgia as well as their other services which include:  Catalog Design, Corporate Identity, Name Development Messaging, Name Positioning, Stationary Systems, Marketing Collateral, Corporate Presentations, Corporate Promotional Campaigns, Corporate Press Kits, Business Advertising, Restaurant Menu design, Corporate Packaging, Business Event Graphics, Tradeshow Graphics, Business Signage, Direct Mail Campaigns, HTML Email Campaigns, Website Design and Interactive Advertising. 

Are Any Free eFax Services Really Free?

Are there any free fax services? Read this article to find out how much using a free service may really cost you...

Internet fax or email fax services are becoming extremely popular among small business owners, large companies and even among the ordinary Internet user. Everyone seems to be discovering the advantages of using Internet fax.

Internet fax is simple to implement or setup, it is easy to use, and it can be very cost effective for the small business owner. No second phone lines,
o bulky fax machines, no more messy inks, no more paper jams or busy signals and no more return trips to office at 10 o'clock at night to retrieve that important fax.

This is one business service that's here to stay. Mainly because Internet faxing is faxing done right!You can fax anywhere, anytime. You can send and receive your faxes where ever you access the Internet. And these days that's just about anywhere and everywhere on the planet.

  • But Are There Really Any Free fax Services?Yes and No! There are some companies like eFaxฎ which has a free faxing service but it is only free for receiving faxes - you will have to upgrade to a paid service in order to send faxes. Granted, each fax you send will only cost a few cents but this will quickly add up, especially if you send international faxes which have higher rates than domestic ones. So please be aware of this fact, free if you only receive faxes, not free if you want to send faxes.
  • Free Fax Trials Many online faxing providers do have or offer a free trial (usually one month) of their services. One such faxing service provider that offers a free trial is TrustFax. Offering a free trial is a common business practice used by many services; try before you buy.

A free trial period or trial run can be a very good way to check out your faxing provider. You can check out the quality of your faxes and see for yourself what kind of support a provider has; how well do they respond to any problems that you may encounter? Can you reach them 24/7?With a business service like faxing, superior performance and quality service is required for the smooth running of your business. A free trial is one way of assuring you only get the best Internet fax service possible.

  • Toll Free Fax NumbersMany Internet fax providers also offer Toll Free Fax Numbers to their patrons or clients. Check before you sign up for any one faxing service and find out what kind of phone numbers they provide. Most offer local phone numbers and 'never busy' numbers.
  • Free Online StorageSome email fax providers offer online storage where you can store your faxes. Usually around 15 MB to 20 MB, but this is another feature you should always check out before you sign up to any one faxing service provider. Depending on the nature of your faxes , it is never a good idea to leave vital information on the web - delete your faxes regularly if they're of a sensitive nature.
  • Before You Sign On The Dotted LineVery few things in life are really free! This includes your Internet fax service - check out any free offer or service very closely before you sign on the dotted line. Make sure you know exactly what that free efax service is going to cost you?

About the author

For more information on Internet Fax Services try this handy online guide: http://www.internetfaxingonline.com/To try a Free Fax Service Click Here: http://www.bizwaremagic.com/Free_eFax.htmThis article may be freely distributed if this resource box stays attached.

Paying For Web Traffic

This article examines how online paid strategies can help grow your busin ess exponentially after you have exhausted the free ones.

There are a substantial number of people making good money online, but for every success story, there are at least a hundred that don't end the same way.  Without traffic to your web site, all your effort goes to waste. Every business needs customers, without them you wouldn't have anyone to promote your products/services/business opportunity to. The more constant
raffic you have the better your odds are of seeing lasting results.   Knowing that only a small percentage of visitors will become either your customers or business partners, your goal should be to drive enough steady web traffic to have a large group of targeted leads.  Large companies have huge marketing budgets that allow them to generate tens of thousands of page views each day.  Even a very small conversion rate can produce massive results.  Obviously you won't be able to compete with those numbers, however, with a diverse Internet marketing advertising strategy you can reach an incredibly wide audience.  This is the beauty of the Internet and being an online entrepreneur in the 21st century.    Many successful enterprises get their traffic by paying others. Like the old saying goes; you have to spend money to make money. Advertising is the key. The more people that know about you the better.  Despite there being a myriad of free online marketing strategies, they do not generate the same high volume as those that you pay for such as Pay Per Click, paid classifieds, banners, directory listings, indexes, and others.   Advertising with major search engines like Google and Yahoo is the best place to start because, as you already know, search engines are the first place people go to look for what interests them.  Search engines provide information to the many millions of users that they have each day. If you get your site ranked highly enough, you stand a great chance of getting steady and targeted traffic. While search engine optimization is a cheaper and low cost way to give your site a high rank, paying for advertisements will ensure that your listing remains very high.   When using Pay Per Click marketing you normally get charged a certain fee every time your link gets clicked.   For some search engines, you will be charged with the number of times your ad shows up when a certain keyword or keyword phrase is searched. It is therefore vital that you have good keyword content in your ad.  Be careful when selecting keywords and take your time.  Pay per click can get expensive if not used correctly but it is a very worthwhile investment for any serious online entrepreneur. 

All the money you invest for advertising is a fully deductible business expense and will drastically improve your traffic.  This will in turn boost your conversion rate of web visitors into customers of your products/services and new recruits to your franchise opportunity.  Start branding your business online first using all the free strategies, but then move on to paid advertising because nothing beats it in the long run.  You will be able to grow your team exponentially this way and not spend as much time to get very little in return which is what will happen if all you do is market for free. 

There are just too many online marketers doing the same thing and it is virtually impossible not to get lost in the shuffle without resorting to other ways of getting to the head of the line in much less time.  Time is precious and a non-renewable resource.  It must be valued as such , and as we all are painfully aware…time is money.  Cheers!

About the author

Gopal  (The Musical Mad Scientist and Entrepreneur)

http://www.boom.thevfusiongroup.biz/

Wednesday, April 8, 2009

5 Secrets to Moving the Free Line With Your Client-Capturing Device

Email marketing continues to be a viable marketing strategy. However, in order to convince savvy Internet searchers that they should do business with you, you need to up the ante and create more offerings and greater content in your website giveaway. Here are 5 secrets to enhance your client-attraction device on your website:

Copyright (c) 2009 OnlineBizU.com

Once upon a time, in the dark ages of Internet marketing (only about 10 years ago in Internet years), all an online business owner had to do was stick an email op
-in form on her site and request visitors to join her list. Simple, wasn't it?

Then, the legion of spammers began to grow and started to make marketing by email more difficult. So, then to encourage someone to opt into your list, you had to give something away, typically a very short assessment, checklist or special report.

As more and more online business owners implemented this strategy, website visitors started to become more skeptical. The giveaway then had to be more substantial, like a free ebook or transcript or recording, to get a visitor to part with his contact information.

And, today, the free bar is raised yet again. Ongoing difficulties with spammers and email marketing has caused online business owners to almost give away the store, it seems at times, to interest visitors in parting with their name and email address. If you've been in business awhile, you probably have some valuable content that you can easily add to enhance your giveaway. If you're newer in business, the first pieces of content you create should be used as your free giveway rather than creating them in hopes of selling them. Remember, your primary call to action on your website or blog should always be to grow your list and a great giveaway does just that.

How can you be more competitive in a landscape full of marketers with free client-capturing devices? Here are 5 secrets to moving the free line with your website giveaway:

1. Content Rich. If your giveaway isn't chock full of useful content that helps solve some immediate problems of your target market, you shouldn't waste your time. Sure, your client-capturing device needs to have info in it about you and your products/services and an upsell to purchase from you. However, if your giveaway is nothing but an extended infomercial about how wonderful you are and why the reader should buy from you, you won't create a trustworthy relationship with your reader. Visitors conduct Internet searches because they're seeking free info to help them solve their problems. If they get valuable and credible content from you that they can immediately begin to use, they are much more likely to pay attention to what else you have to say and begin to like and trust you, which, of course, leads to their eventual purchase from you.

2. Multiple Offerings. A lone ebook, recording, or checklist is no longer enough. Now, multiple offerings in your free giveaway are necessary to lure the visitors onto your list. Creating some type of kit or package that includes three or so items, like a free ebook or report, an audio file, a video, etc. all focused on a similar topic is now what is required as an effective client-capturing device. Your graphical representation of this giveaway needs to reflect that you are offering multiple items in the giveaway, as well.

3. Monetary Value. Because you're including valuable content in your giveaway, you need to determine the monetary value of this content. Determine a reasonable price in line with your other offerings, and don't do what so many other marketers do by creating ridiculously inflated prices for their free information. Place a value on each piece of info that you provide in your client-capturing device, and then a total price on the entire giveaway.

4. Sales Page Required. Just like a fee-based product, the free giveaway also now needs its on sales page to let the visitor know why the giveaway is useful and wonderful and how their lives will change (or problems will be solved) by requesting the giveaway. I don't think it has to follow the long sales letter format (the one that seems to go on forever and ever) but follows a shorter, more succinct sales page that clearly outlines the benefits and features of your offering to the visitor.

5. Audio and Video Help. Almost everyone to whom I've spoken agrees that their opt-in rates have increased when they add audio to the giveaway sales page, and have skyrocketed when video is added. Typically all the audio or video does is welcome the visitor to the page, run through why the visitor would want to get the giveaway, and then walk the visitor through the process of requesting the information. The audio and video component is simply a smart marketing strategy because it lets the visitor know that they're dealing with a real, live, human being and if they can now see you in video, it hastens their feeling of connection to you.

Email marketing continues to be a viable marketing strategy. However, in order to convince savvy Internet searchers that they should do business with you , you need to up the ante and create more offerings and greater content in your website giveaway. Follow these 5 secrets to enhance your offerings and watch your list grow!

About the author

Internet Marketing Strategist & Boomer Biz Coach Donna Gunter helps baby boomers create profitable online retirement businesses that they love by demystifying the tools & strategies needed to market and grow their businesses online. To claim your FR*EE gift, TurboCharge Your Online Marketing Toolkit, visit her site at OnlineBizU.com. Ask Donna an Internet Marketing question at AskDonnaGunter.com

eFax Is The Only Way To Fax

Internet faxing has become very popular with small and big companies all around the world, why is this? What are the advantages of using Internet Fax? More so, why has online fax become the only way to fax...

Copyright (c) 2009 Titus Hoskins

Rarely has any new technology taken root and become so
popular with users as quickly as online or Internet Fax.
Well, maybe with the exception of email that is, but then
again, the two are directly related to each other since
efaxing is simply sending all you
faxes as email attachments,
usually in TIFF or PDF formats.

Internet Fax, online fax, email to fax, electronic
fax or no matter what name you apply to it, has really taken
hold in the business world. It has now become a more efficient
way to send all your faxes mainly because you're no longer
tied down to the old traditional fax machine in the office.
You can send and receive your faxes wherever you have Internet
access and these days that's just about everywhere.

Internet fax is cost-effective, easy and very convenient
to use no matter what your faxing requirements are.

In order to receive or to start using an online fax system you
must sign-up for an Online Fax Service where you're given a
local or Toll-Free fax number. This fax number is given out
to all your business associates and used in all your company's
communications. Your Internet fax service provider will act
as your intermediary to handle all your faxes whether they're
from another computer or from a traditional fax machine.

Once you have acquired an online faxing service provider you're
ready to fax!

You will be given an online site (interface) where you can
log on to send and receive your faxes. Your faxes are also
stored online here so you can access them at any time.

There are many well known eFaxing service companies which
you can choose from: MyFax, eFaxฎ, RingCentral, TrustFax,
Faxage, MetroFax, RapidFax... among others. Each efax company
will have slightly different plans so it pays to shop around
to find the perfect match for your faxing needs. The average
cost is around $10 a month but there are some cheaper plans
if your faxing requirements are very small.

Online fax saves you time, money and relief from all the hassles
connected with running your old fax machine: paper jams,
messy inks, busy signals, missed or interrupted transmissions.

Internet Fax does have some distinct advantages over the traditional
fax machine; online faxing is more secure, more reliable, more convenient
and much more easier than the old way of faxing. Online fax is also
much cheaper when you realize there's no need for a fax machine,
paper, inks, toners or an extra phone line for that matter. Plus,
you can send and receive your faxes, anywhere, anytime.

Online fax will make any company or business more competitive,
especially if your company relies upon faxing to acquire
clients, make sales or communicate with your employees.
In this ever increasing dog-eat-dog business climate,
you need every competitive edge you can muster; Internet faxing
gives you that competitive edge.

The business world is constantly changing and you must
change along with the times or go the way of the Do-Do bird.
Online faxing will keep your company or business in the game.
Internet faxing brings all your company's faxing into the
modern age; connecting your faxes with the computer and
the Internet. Not only that, but you also save money by
using online faxing , what more can you ask for?

About the author

For more information on Internet Fax Services use this
handy online Comparison Guide to get your own:
http://www.bizwaremagic.com/internet_fax_service_guide.htm
Titus Hoskins Copyright ฉ 2009. This article may be freely
distributed if this resource box stays attached.

3 Ways To Make More Money With Affiliate Marketing

Do you want to make more money with affiliate marketing? Are you thinking of how to make more money from the industry? Often you can start to earn more money with minor adjustments to what you are doing now...

Although you are making money with affiliate marketing, do you know that you can actually make more money in this business? Often you just need to tweak what you are doing now and you will double or triple the amount you are earning.

Let's look 3 small ways to help you earn more online:

1. Strengthen your
list

There will be a list of members that never buy from you. Now is the time to be bold and ask them what is preventing them from doing business with you. Is it their budget or they already got the product from someone else?

It might sound offensive to ask people why they don't buy from you. Please remember that you are not here to offend anyone. You are here to find out the barrier that prevents you and your members from benefiting with affiliate marketing.

You can be gentle in your tone and highlight to your members that you are here to help them instead of interrogating them. Once you get that overcome, you will start to see a surge in your online income.

2. Be famous

People will automatically look for you when you are famous in your niche. They will search you by your name and most of the time, what you suggest is what they will believe (of course you don't exploit their trust).

There are a number of ways to be the authority in the business and having excellent contents in your website is one of the ways. Some affiliate marketers are clueless about creating great information for their affiliate marketing business.

Things actually can be much easier when you open yourself to what is happening in the market. Sign up for other marketers' newsletter, read their blog and articles and etc. Another way to be famous in the market is to set the trend yourself. Talk to fellow marketers and seek opportunity to join venture with them and launch something better in the market.

3. Offer bonus

When you want to make more money with affiliate marketing, offer more bonuses to your prospects. This is because most of your prospects are looking for product that is worth their money. So, the more bonuses you offer, the more your prospects will find what they want.

And to make things more irresistible, highlight to your prospects that the bonuses only last that particular day. When they don't act at that moment , the bonuses will be lost forever. Your prospects are more likely to act when this sense of urgency is locked in their mind.

About the author

Wong Michael personal goal is to help as much people as possible to be a successful internet marketer. He is happy that people are making progress with his internet marketing report and rebrandable keyword research tool. You too can be a successful internet marketer, just look at

=>http://www.beyondaffiliatecash.com/

Friday, April 3, 2009

About Me Page Boosts Your eBay Business

Advertising is extremely important, especially when you are just starting a business. Buying ad space or starting a marketing campaign are certainly good options to getting your name out there, but there are also inexpensive and less time consuming ways to let people know about your eBay store. One of these methods is writing an About Me page.

Advertising is extremely important, especially when you are just starting a business. Buying ad space or starting a marketing campaign are certainly good options to getting your name ou
there, but there are also inexpensive and less time consuming ways to let people know about your eBay store. One of these methods is writing an About Me page.

eBay allows for unlimited space on this page, so you have the freedom to design and create a page that reflects both you and your business. Many people include statistics on their most recent feedback, customer testimonials, information about themselves and why they started their eBay business, their customer services policies, and a detailed outline of all of their shipping and return policies.

Discussing what kind of items you sell and why you sell them is also good information to include. If there are specifics on how you price your items, that can also be helpful. The idea is to connect with your buyers and for them to understand you, your business, and your business practices.

It is usually wise to use a template to create the layout for your About Me page. The idea is to make the page look as attractive and professional as possible. You can either create the template yourself (if you have HTML experience or are willing to learn very, very basic code) or can look for templates online. Similarly, you can find HTML guides online, as well.

The biggest problem that most people have is resisting the urge to overdo the look of their page. You want clean lines and a neutral, consistent color scheme. Avoid busy wallpaper, lots of flashing pictures or animation, and using every color in the rainbow (especially every neon color). Look at popular websites as inspiration. Just because you have clean lines and one consistent color scheme does not mean that your page will be boring.

Adding links to other websites you run, other eBay stores you have, or featured items in your store are also good ways to integrate your marketing efforts. You can also include links to your About Me page in your email signature, on your other websites, or as part of your forum signature (if you post on other websites).

The information you include on your page is important to many buyers. Having all of your business practices and policies in one place also helps to keep everyone's expectations in line and prevents repeat questions. Customers should never have to guess about the kind of service that they will receive. Your About Me page is a fast and free marketing tool , so be sure to write one as soon as you can.

About the author

If you want to make money on eBay while raising the kids, visit http://AuctionPaydayKidsPlay.com to find out how. Vickie Sayce has written a very informative book on starting an eBay business to make money from home while raising the kids. She teaches others how to get started on eBay (VickieSayce.com), and has been buying and selling on eBay since 2001. Her ebay store is Vickie's Ventures.

3 Easy Ways To Start In Affiliate Marketing

Ever since affiliate marketing was started, it has become an income source for lots of ordinary people. They have achieved what others perceived as impossible. Come look at this article which shares with you tips about how you can start in affiliate marketing by indentify your passion, product and marketing strategies...

Looking back at how internet has evolved, people have been leveraging it for their personal agenda. Be it to establish communication or to get information from it. Nowadays you can even earn money with it with
just some small investment.

Since you are reading this, you should already have understood the power of affiliate marketing. The thought of being financially free within months or years is so convincing that everyone can do it. And as you read further, you will find that you too can make big money in this industry:

1. Identify your passion

When you want to make money with affiliate marketing, you absolutely need to identify what you are passionate about. It is common to ask why and many started in the business asking the same question.

So, think about the time when you are enjoying your passion. Do you feel any stress and force? Very likely you are enjoying that moment without realizing time flew.

Now, that goes the same to making money online. You are supposed to enjoy the flexibility of working for what you like instead of forcing yourself chasing something somebody think is good for you. Now, that feels a lot like working for a disgusted boss, doesn't it?

2. Merchants and products

Look, when you are starting in affiliate marketing, you will want to have a clear picture of the merchant's reputation and the quality of the product. You need to ask questions like "Does this merchant pay on time?", "What is the conversion rate of this product?", "What is the refund rate of this product?", "How can this service help my customers?" etc.

Remember, affiliate marketing is creating a win-win situation where the merchants win, customers win and of course you win. A crappy product and a bad reputation merchant are going to break that equation. Look into various online marketing forums. They will help you to identify the merchant and product you should promote.

3. Marketing strategies

This can be a nightmare for someone who is starting with affiliate marketing. It is not uncommon that you hear question like "What is the best marketing strategy to promote my online business?"

So, hear this out. There is no perfect strategy for making money online. It is about a combination of marketing strategies because certain strategies only work on certain customers. You will only capture all kinds of customers when you dedicated different strategies for every one of them.

So, go learn as much marketing strategies as you can. Then , mix and match these strategies together when you launch your affiliate marketing campaign and you will see a surge of income into your bank.

About the author

Wong Michael personal goal is to help as much people as possible to be a successful internet marketer. He is happy that people are making progress with his internet marketing report and rebrandable keyword research tool. You too can be a successful internet marketer, just look at

=>http://www.beyondaffiliatecash.com/